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Pin Details
Last eBay Price
$17.77
Collection
Name
Hidden Mickey 2013 WDW - Parking Signs - Ursula
Series
Hidden Mickey 2013
Origin
Walt Disney World
Year
2013
Edition
OE
Subject
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This pin features the sea witch Ursula from Disney’s 1989 classic, The Little Mermaid, stylized as a parking sign. Released as part of the Walt Disney World Hidden Mickey 2013 series, this piece is part of a creative sub-set themed around parking lot signs. The design includes a circular frame with a red top banner reading 'URSULA' and a purple bottom section displaying '94-100', mimicking the look of numbered parking section signs found at Disney theme parks. A small Hidden Mickey icon is embossed on the right side of the pin, indicating its status as a sought-after cast member mystery pin. Ursula remains one of the most iconic and popular Disney villains of all time, known for her cunning personality and powerful presence in the film. Because it is an Open Edition pin distributed through the Hidden Mickey mystery pouch program, collectors often enjoy the thrill of the hunt to complete the set. This specific design is highly recognizable for its clean, graphic style that contrasts with more traditional character portraits. It serves as a fun, unconventional piece for fans of The Little Mermaid who appreciate unique, park-specific merchandise. The pin captures the essence of Disney character branding within the context of the park's own infrastructure.
As an Open Edition pin from the 2013 Hidden Mickey series, this item is primarily obtained through mystery pouches or trading with cast members at Walt Disney World. Its value is driven by the popularity of Ursula among villain collectors and the completionist nature of the Hidden Mickey sets. While it is an Open Edition release, the secondary market demand for specific character pins within these mystery sets can make them moderately difficult to acquire compared to standard retail pins.
The 2013 Hidden Mickey series was a popular release at Walt Disney World, focusing on whimsical themes like parking signs to celebrate the vast scale of the resort. Ursula’s inclusion aligns with the enduring legacy of The Little Mermaid, which ushered in the Disney Renaissance era of animation starting in 1989.
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